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Understanding virtual reality tours: a user experience study with the princess norah university

Author: 
Mona Alenazi and Fatih Demir
Abstract: 

The virtual tour is defined as a simulation of a real place that often includes multimedia such as images, text, sound effects, and video clips. These features can help a learner navigate through the digital platform to get the information he/she needs. User Experience plays an important role in the success of virtual tours because the platforms should deliver the services for user satisfaction. The virtual tour website should be user –friendly. Users should be able to navigate through the website to locate the services or the goods they are looking for. Thepurposeof this project wasto assess the success of a virtual tour of Princess Norah University in Saudi Arabia. This study evaluates the experiences of the visitors who have taken the virtual tour of the Princess Norah University website. The research results showed that the virtual tour was uninteresting and lacked view options. The graphic design needed improvements in virtual tour visibility because some of the user demands are missing such as images of campus buildings and some content features were not available. General design recommendations are made in terms of adding user- generated content to foster collaboration in a virtual community.

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